Does your Google Analytics Course cover enabling search term tracking for onsite search via page path?
We show you how to set up internal search tracking (on your own site) in our Google Analytics Mastery course.
Google Analytics provides very little data about search terms used in external search engines The tool we recommend for estimating search terms from organic search is Keyword Hero. All our Data Driven members get access to a premium plan discount for Keyword Hero.
Learn more and enroll in our Google Analytics Mastery course.